There’s nothing much more challenging than transforming an entire hotel for a major brand conference and the FICO World18 Conference in Miami, FL was no exception. United Scenic took on this difficult task, creating FICO-branded elements for every turn and corner of the hotel.
New for this year, we designed and branded new kiosks that featured lighting and hidden storage as well as 110-foot by 12-foot projection wall to drive home branding elements. United Scenic also created a stacked wedding cake-style seating unit and a super-sized “FICO” logo cut out dimensional foam.
The load in for this particular project took over 30 hours, but United Scenic and its team were able to transform the hotel into a fully immersive brand experience and a successful event! A huge thank you goes out to Dante of CallMeDante for all of his team’s help with this event.